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6 Steps to Designing a Great Embedded Finance Product

Follow the steps outlined in this ebook, and you’ll be well-positioned to build useful financial services into your offering and capture your market through practical differentiation.

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Embedded finance offers an outstanding path to enhancing user engagement, retention rates, revenue through interchange, and access to new markets. To execute properly:

  • Build banking products in the context of your existing ecosystem, not as a siloed add-on
  • Personalize the experience, the deeper users will be tied to your product
  • Collecting and measuring the right data is paramount to improving your offering