Utah Community Credit Union Case Study
UCCU Partners with Q2 to Increase Premium Checking Account Adoption Rate by 500%
By leveraging Q2’s advanced technology through the Q2 Innovation Studio's robust SDK, UCCU custom-built a fast, fully automated interface that members love. The credit union was able to automate the identity verification process, eliminating the need for manual intervention and allowing members to upgrade to Elevated Checking with just a click. Results included:
- 500% increase in members selecting a premium checking account
- 15,000 premium checking accounts opened within the first 90 days of launching
- Processing time to upgrade to a premium checking account dropped to a single click